English rock artist Greg Lake once said, “There is no standing still because time is moving forward.” While this quote can apply to setting life goals, it can also be applied to setting business goals. With the economy improving, it is a great time to start thinking about opening up another car wash business location. In the car wash industry, you can find success as a business owner for one car wash. But why be successful with just one car wash location, when you can have multiple locations that will let you become a successful car wash franchise?
There are numerous benefits of opening more than one car wash location. The first, and most important benefit, is name recognition. There are more than plenty of car wash businesses, so not all of them get remembered more so than others. However, the car wash businesses that have multiple locations tend to get remembered better than the nearby convenience store that has a car wash attached to its side.
The second benefit is the location advantage. For example, if you started your first car wash business in Overland Park and decide to open up another location on the Missouri side, then you have the benefit of having a car wash franchise with multiple locations on both sides of the Greater Kansas City Metropolitan area. It is also recommended to find a location that is either where a lot of traffic drives through or right by an exit from a major interstate throughout the city. For anyone who wants to build a new business, the owner has to go through a local city zoning and planning board for approval. Once you receive approval from the city, then you have their support and faith for when you start your car wash franchise.
Another benefit of having a car wash franchise is giving people more opportunities to get their car washed, which means more profit for your business. By having several car wash locations offering your expert services, your revenue will increase. The main reason behind this is just by having another location, but it is also due to referrals for new customers. The customers who are constantly on the move will remember places that show up more often along their everyday routes. So when a relative or friend asks about the nearest car wash, the returning customer will make them aware of your car wash franchise.